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Rethinking Marketing Creative in the World of AI

In the past six months, AI creative tools for image, video, and production have gotten quite good. And fast. That's started forcing real conversations inside enterprise marketing teams like: where should in-house creative be focusing? Where is the best place to put budget in creative right now? Where do we still need the help of agencies? What does the future of a marketing team look like when marketers have access to more tools for self serve creative with AI? We're bringing on marketing leaders who are using AI for creative production to share what's actually changed inside their orgs. They'll show us the tools they're using, the workflows they've built, the team and budget decisions they've made, and plans for investing in creative in the future. This conversation will be a mix of strategy (where does AI fit) and tactics (how are you using AI right now). We'll cover subjects like: - How marketing leaders are reallocating creative budgets now that AI is in the mix - Real AI-generated creative from B2B marketing teams: what they made, how they made it, what it replaced - Where AI is genuinely good enough and where humans still win - What the creative function actually looks like inside a modern marketing org - Any examples of where AI hasn’t worked for creative and common mistakes If you're starting to wonder where AI fits into your creative strategy and how to spend your next dollar, this one's for you.

Behind the Agent: How Learna Scales Voice Learning with ElevenLabs

Language learning only works if it sounds real. For Learna, getting voice right was critical. Learna puts users in FaceTime-like conversations with an AI tutor, and the quality of that voice directly determines whether users stick around and pay. After running a live A/B test against their legacy TTS system, the results were clear: 9% uplift in trial conversion and 11% uplift in lifetime value. In this session, their team walks through how they think about voice as a growth lever - across multiple languages, multiple apps, and multiple use cases. You'll walk away with: - How voice quality directly impacts conversion and LTV - and how to test for it - What it takes to scale natural, low-latency voice across Spanish, Turkish, Arabic and beyond - How Codeway built a shared voice infrastructure across a multi-app portfolio

AI & Efficacy: What Works, What Doesn’t, and What We Need to Know

Behind the Agent: How Insurely Introduced Voice Agents to Their Contact Center

Behind the Agent: How Nana Uses AI Agents to Transform Customer Experience

As customer volumes and faster delivery demands rise, maintaining a great end-to-end experience becomes difficult and costly. In the competitive grocery space, a single mistake can lose a customer to a competitor. Nana uses ElevenLabs to power AI agents that improve customer satisfaction while cutting costs. Fast, empathetic, and capable of executing complex tasks, these agents are a direct driver for Nana's growth and innovation. Join our upcoming webinar to: - Hear from Karim, Head of Customer Experience at Nana as he discusses their AI journey and results they achieved after deploying ElevenLabs agents - Learn how ElevenLabs makes AI conversations feel natural, reliable and secure for enterprise grade use. - Live Q&A: Engage directly with the team.

How Top Brands are Introducing Voice Agents for Faster Resolution Times

Customer expectations have fundamentally shifted. CX Network research finds that two thirds of practitioners expect demand for instant, convenient service to dominate strategy in 2026 - yet automation alone doesn't build loyalty. The brands winning on customer experience aren't choosing between scale and quality. They're delivering both. Voice is the fastest path from customer intent to resolution. Speaking is the richest and most natural way humans communicate - and AI can now not only understand language, but respond with the tone, empathy, and precision that customers expect from the best human agents. In this session, ElevenLabs will use real-world deployments at Klarna, Revolut, and Deliveroo to show where voice AI is driving measurable impact - and what it takes to deploy successfully at scale. They will cover how these brands achieved faster resolution times and better outcomes for millions of customers with voice agents. Attendees will learn: - Why voice is the fastest path from customer intent to resolution, and how to build a roadmap that balances automation with loyalty-building experiences - How Klarna, Revolut, and Deliveroo deployed voice AI to achieve faster resolution times and measurably better customer outcomes - Where voice AI delivers the greatest impact across the customer journey, and the deployment decisions that determine whether it scales or stalls

How Midland, Texas Built a 24/7 Multilingual Citizen Concierge

ElevenAgent 최신 업데이트와 Zepeto AI 스트리머 나미 ElevenLabs 적용사례

말의 내용이 아니라, 감정과 맥락을 읽는 Voice Agent 많은 기업들이 Voice AI를 도입하면서도 같은 고민을 합니다. "왜 우리 AI는 고객이 화났을 때도 똑같은 톤으로 말할까?" "자연스럽게 대화하는 AI, 정말 만들 수 있을까?" ElevenLabs가 그 질문에 답합니다. ElevenAgents Expressive Mode 감정 신호와 발화 패턴을 실시간으로 감지해, 말의 타이밍·톤·템포까지 조절하는 차세대 Voice Agent입니다. 단순한 TTS 업그레이드가 아닌, 고객이 어떻게 말하는지를 이해하고 반응하는 대화 AI, 이번 웨비나에서 공개합니다. Contents ① ElevenAgent Expressive Mode 공개 — 어떤 기술이고, 기존 Voice Agent와 무엇이 다른지 ② 라이브 데모 - ElevenAgent가 고객의 불만·긴급·혼란 상황을 AI가 실시간으로 처리하는 장면 ③ 고객사례 (Snow) - Snow에 대한 간단한 소개 및 ElevenLabs 도입 배경, 그리고 활용 사례에 대하여 Snow의 AI Solution Team Lead이신 김희준 팀장님께서 공유 해주실 예정입니다. 이런 분이라면, 꼭 참석해 보세요 고객 응대를 자동화하고 싶지만, "AI 같다"는 인상이 걱정되는 분 Voice Bot을 운영 중인데 CSAT가 기대에 못 미치는 분 경쟁사보다 한 발 앞선 CX 전략을 고민하는 분 Voice AI 도입을 검토 중이고, 실제 사례가 궁금한 분 많은 관심 부탁 드립니다.

Live Workshop: Build a Full Marketing Campaign with AI

Most content teams are stretched thin — more channels to fill, higher quality bars, and the same size team. The answer isn't more headcount. It's a smarter production workflow. In this live building session, we'll show you exactly how to build a full multi-format content campaign from scratch using ElevenLabs — including a live walkthrough of Flows, our newly launched campaign automation tool. You'll leave with a repeatable system you can take back to your team the same day. What you'll learn: - How to turn one piece of content into a full campaign — voiceovers, clips, localised versions — in minutes - How to build a production workflow that scales without scaling your team - How to use Flows to automate the repetitive parts of content creation so you can focus on the creative - What an end-to-end 11x content pipeline actually looks like — built live, in real time - How to give your content a consistent sonic identity using Music Finetuning — and how to source commercially cleared, remixable tracks from the ElevenLabs Music Marketplace

Live Workshop: Building an AI SDR in 45 Minutes

AI SDRs are one of the highest-leverage investments a GTM team can make right now, but most teams don't know where to start. In this hands-on workshop, we'll show you exactly how to build one using ElevenLabs Agents. You'll see a live build from scratch, learn what enterprise teams are doing in production, and walk away with a clear path to cutting time-to-contact and freeing your reps to focus on closing. ElevenLabs powers human-sounding AI agents for voice and chat - used by enterprises like Deliveroo, Revolut, and Cisco. What we'll cover: - What to think through before you build - A live end-to-end walkthrough - Common pitfalls and how to avoid them - Real enterprise AI SDR deployments in production

How to Introduce AI Voice Agents Whilst Keeping the Human Touch

Voice automation is evolving quickly, and many contact centres are now exploring how AI-powered voice agents can help manage demand, improve availability, and reduce pressure on live agents. But introducing this technology raises important questions around customer trust, experience quality, and where human support should remain essential. In this webinar, we look at how contact centres can introduce AI voice agents in a way that enhances service rather than detracts from it. We’ll explore where voice agents work best, how to design handovers that feel natural, and how to ensure automation supports (rather than replaces) the human skills that matter most to customers. Attendees will gain a clearer understanding of how to deploy AI voice agents responsibly, with a focus on maintaining empathy, clarity, and customer confidence throughout the journey. Panelists: - Martin Hill-Wilson, Brainfood Consulting - Lauren Kiefer, ElevenLabs - Xander Freeman, Call Centre Helper What to Expect: - Where AI voice agents can add value without compromising the customer experience - How to decide which call types are suitable for voice automation - Designing smooth handovers between voice agents and human advisors - How to maintain trust, empathy, and clarity when using automated voice interactions - Common mistakes to avoid when introducing AI voice agents - Key considerations for rolling out voice automation in a customer-centric way

Agentes de Voz no Brasil: história de transformação de CX

O Brasil está entre os mercados mais promissores para agentes de voz, impulsionado por alto volume de atendimento, expectativa de respostas rápidas e jornadas cada vez mais omnichannel. Nesta sessão, vamos compartilhar uma história prática de transformação de CX com agentes de voz em português, mostrando o que realmente funciona do piloto à escala. Você vai ver: - Quais casos de uso geram impacto rápido em CX no Brasil - Como desenhar a jornada com handoff humano e governança - O que integrar (CRM, telefonia e dados) para operar em produçãoMétricas para provar valor: redução de tempo de atendimento, aumento de resolução, qualidade e eficiência - Demonstração ao vivo de um agente de voz em português - Resultado esperado: um playbook claro para lançar e escalar agentes de voz com foco em experiência do cliente e resultados.