Rian scales global storytelling with ElevenLabs’ AI Voice technology

Rian needed an AI dubbing solution that combined efficiency with authenticity. “Our goal is to make localization seamless while preserving the emotional depth of every story,” says Pranav Marathe, COO at Rian. “With ElevenLabs, we’ve been able to do just that — faster and more effectively than ever before.”

By integrating ElevenLabs’ lifelike text-to-speech (TTS) technology, Rian has transformed its dubbing process:

• 35% faster production turnaround, enabling creators to scale their reach quickly.
• 50% increase in AI dubbing adoption, as content creators recognize the power of streamlined workflows.
• 90% client satisfaction rate, with widespread praise for the natural quality of voiceovers.

“ElevenLabs has revolutionized how we approach multilingual dubbing,” adds Adwait Natekar, Engineer at Rian. “The voices sound incredibly human, making localization feel truly native.”

The impact is clear. Swayam Talks, a platform dedicated to inspiring Marathi storytelling, is now reaching a global audience. Financial educator Rachana Ranade has expanded her content to non-English speakers, driving higher engagement and new subscriber growth.

By blending AI efficiency with human expertise, Rian and ElevenLabs are redefining localization — Helping creators reach global audiences while preserving their content’s authenticity.