What is the Iconic Marketplace?

The Iconic Marketplace is a curated, two-sided platform where companies can request access to iconic talent for their campaigns, partnerships, and creative initiatives. Through the marketplace, ElevenLabs connects the requesting company with the relevant brand or IP (intellectual property) rights holder.

Who can license voices and IP from the Iconic Marketplace?

Each request is reviewed and approved by the talent or their authorized rights holder, who decides whether to move forward. Note: Submitting a request does not guarantee approval. Each proposal is evaluated individually by the rights holder, and approval depends on factors like project content, brand fit, and talent availability.

Who can join the Iconic Marketplace as talent?

If you are a public figure, actor, or IP rights holder interested in making your voice available for licensed use, please contact: partnerships@elevenlabs.io. Alternatively, creators and emerging voices can contribute to the ElevenLabs Voice Library for open community access in our voice library.

How do I get started requesting a voice through the Iconic Marketplace?

To license a voice, browse the Iconic Marketplace and submit your project request through the platform.

Iconic Marketplace - License Legendary Voices

Introducing the ElevenLabs Iconic Marketplace

License AI voices and IP of history's most iconic figures for your creative projects.

Iconic Figures

Step into a curated collection of history’s most celebrated voices—timeless icons ready to elevate your most ambitious creations. New icons added regularly.

Commercial usage rights

License legendary voices with confidence. Every approval includes commercial rights for premium storytelling across media

Unlimited Creative Possibilities

Unlock limitless expression. Refine every nuance, explore endless variations, and craft performances with cinematic precision.

Browse all voices

Name

Dr. Maya Angelou™

Acclaimed poet, author, and Presidential Medal of Freedom recipient, honored for her profound influence on literature and civil rights.

John Wayne™

Classic American film actor and symbol of rugged masculinity, famed for his roles in Westerns like True Grit.

Judy Garland™

Beloved American actress and singer, immortalized as Dorothy in The Wizard of Oz and a major Hollywood icon.

Richard Feynman™

Nobel Prize–winning theoretical physicist, celebrated for his pioneering work in quantum electrodynamics and his inspiring teaching.

Sir Laurence Olivier™

Knighted British actor and director, multiple Academy Award and Emmy winner, revered as one of the greatest performers of the 20th century.

Sir Michael Caine™

The British acting legend who has appeared in over 160 films, Academy Award winner, celebrated for his versatility and enduring screen presence.

Alan Turing™

Visionary mathematician and codebreaker, awarded the Order of the British Empire and posthumously pardoned and honored for his groundbreaking work in computing.

Amelia Earhart™

Aviation pioneer and recipient of the Distinguished Flying Cross, honored for breaking gender barriers in flight.

Art Garfunkel™

Renowned American vocalist, poet, and actor, best known for his ethereal voice and contribution to one of the most successful duos in music history. A multiple Grammy Award winner, his work continues to influence generations of musicians and songwriters.

Babe Ruth™

Baseball’s first true superstar, Hall of Famer whose records and personality defined an era of American sports.

Bettie Page™

Trailblazing 1950s pin-up model and pop culture icon, later celebrated as the “Queen of Pinups.”

Florence Griffith Joyner (Flo Jo)™

Record-breaking sprinter whose speed and style made her a global icon.

J. Robert Oppenheimer™

Theoretical physicist and director of the Manhattan Project, later awarded the Enrico Fermi Award for his scientific achievements.

Jack Dempsey™

Fearsome heavyweight boxing champion who defined toughness in the early 20th century.

Jean Harlow™

1930s Hollywood star and cultural icon, remembered as one of the defining figures of early screen glamour.

Johnny Weissmuller™

Champion swimmer and actor celebrated for his athletic grace and commanding presence.

Lana Turner™

Golden Age film actress and Golden Globe winner, known for her beauty and status as one of MGM’s most celebrated stars.

Liza Minnelli™

Award-winning American singer and actress known for her powerhouse vocals, magnetic stage presence, and versatility across film, television, and Broadway. She has earned an Academy Award, multiple Tony Awards, and an Emmy, cementing her place as one of entertainment’s most decorated performers.

Mark Twain™

Influential American author and humorist, best known for The Adventures of Huckleberry Finn and Tom Sawyer.

Michael Feinstein™

American singer, pianist, and preservationist celebrated for his devotion to the Great American Songbook. A multi–Grammy nominee, he has become one of the foremost interpreters and custodians of classic American popular music.

Mickey Rooney™

Prolific actor with an Academy Honorary Award and multiple Emmy nominations, whose career spanned nearly a century.

Montgomery Clift™

Influential actor and four-time Academy Award nominee, acclaimed for redefining American screen acting with his depth and sensitivity.

Rock Hudson™

Leading actor and Golden Globe winner, remembered for his charm, humanity, and impact on both Hollywood and cultural awareness of AIDS.

Rocky Marciano™

Undefeated heavyweight champion, recognized by the Boxing Hall of Fame for his unmatched career record.

Shoeless Joe Jackson™

Early baseball great whose talent was overshadowed by the 1919 Black Sox scandal.

Thomas Edison™

Inventor and entrepreneur, recipient of numerous honors including congressional recognition for his revolutionary contributions to modern technology.

Request another icon voice

Cannot find what you're looking for? Tell us which iconic figure you'd like to see here

Tell your story and collaborate with an icon a few easy steps

Choose an icon, request approval, and connect directly with the rights holder to discuss your project.

Explore

Discover a curated catalog of legendary voices and choose the talent that fits your project.

Request & Connect

Submit your licensing request and connect directly with the rights holder to align on terms.

Create & Deliver

Once approved, ElevenLabs’ technology can help power the collaboration to deliver incredible results.

Frequently asked questions

Licensing through the Iconic Marketplace is straightforward but follows a careful approval process to protect all parties: -Browse Voices – Explore the catalog of available iconic voices and talent. -Submit a Request – Choose the voice you’d like to license and provide details about your project (e.g., format, purpose, audience, and intended use). -Approval & Agreement – The rights holder reviews your request. If approved, a licensing agreement is created between both parties. -Production & Delivery – Once the deal is finalized, ElevenLabs may facilitate the project depending on the agreed terms. Note regarding review and approval timelines. Some collaborations can move quickly, while others — especially involving high-profile talent or complex use cases — may take several weeks or longer.

Licensed voices can be used for a wide range of creative and commercial applications, including: -Film, TV, and documentary narration -Advertising and brand campaigns -Gaming and interactive media -Audiobooks and podcasts -Educational and cultural content All usage terms, territories, and timeframes should be defined in the individual licensing agreement between both parties, ensuring clarity and consent for every project.

License Legendary Voices