Brand guidelines and press kit

This page provides essential guidance and assets for the correct use of ElevenLabs trademarks and copyrighted materials. It is designed for all external entities engaging with our brand. Adherence to these guidelines is crucial when incorporating ElevenLabs branding elements into third-party assets and materials, ensuring proper representation of our intellectual property.

Logo

ElevenLabs Logo

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Clearance

To ensure visual impact our logo needs to be surrounded by ample and unobstructed space. All communications must adhere to a minimum area of clearance, which is determined by the logo's size and is equal to its height.

Symbol

The visual shorthand for our brand is our 11 icon, constructed from two distinctively simple vertical lines. It abstracts the number eleven from our name while also subtly referencing the pause icon seen when listening to audio.

Stacked

Avoid stacking the wordmark as two separate words. Likewise, avoid altering the height of the 11 icon to match the wordmark's height.

Shorthand

We may occasionally use a shorthand in plain text, ensure that this is not reflected in any logo variants.

Don’t apply effects like drop shadows

Don’t apply strokes or outlines

Don’t rotate or angle our logo

Don’t apply color

Don’t stretch or deform it

Don’t recreate the logo in other fonts

Also avoid...

Eleven Labs — With a space between Eleven and Labs
Elevenlabs — Without a capitalised L
elevenlabs — With lowercase E and L
ELEVENLABS — In all caps
IIElevenLabs — Using captialized I’s to recreate the 11 icon
11ElevenLabs — Using 11 to recreate the 11 icon


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