Flows is a node-based creative canvas inside ElevenCreative. It connects image generation, video, Text to Speech, lip-sync, sound effects, and music into a single visual workspace.
Creative pipelines are often fragmented. Exports, re-uploads, manual edits, and version control slow creators and marketers down and introduce inconsistency. Flows unifies the process, letting you map out an entire pipeline visually and execute it from one place.
With Flows, you can chain models together to build complete creative pipelines. Generate visuals, add a voiceover, apply lip-sync, and score with custom music - all in one canvas. Rework any individual step without regenerating the full pipeline. Resume, remix, and iterate on past generations.
Each Flow is a reusable structure. Build once, then run it as many times as needed with different inputs.
Flows is designed for creative testing at scale. A single Flow can generate multiple ready-to-use assets by swapping inputs systematically.
A brand can input product photography and generate a finished, launch-ready ad. A podcast producer can generate intros with custom music and voiceover in a single run. A performance marketing team can use the same Flow to test multiple hooks, avatars, voices, and soundtracks without rebuilding the process each time.
This moves creators and marketers from producing isolated assets to building repeatable creative infrastructure.
Flows brings together more than 35 leading image and video models alongside our full audio stack - Text to Speech, voice cloning, lip-sync, sound effects, and music generation. Every model is accessible from the same canvas, with no switching between platforms or managing separate subscriptions.
Browse and use Flows built by leading creators, or build your own from scratch. Each shared Flow provides a starting point that can be remixed, customized, and adapted to your own projects and workflows.
API access coming soon. Build a Flow in the canvas, then connect it to your products and business - trigger creative pipelines programmatically, automate asset generation from external events, and scale production without manual runs.
Register your interest here: elevenlabs.io/flows-api-access-waitlist
Flows is available today in ElevenCreative: elevenlabs.io/app/flows
Within ElevenLabs, you can now bring ideas to life in one complete creative workflow. Use leading models like Veo, Sora, Kling, Wan and Seedance to create high-quality visuals, then bring them to life with the best voices, music, and sound effects from ElevenLabs.
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