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Connect Zoho to ElevenLabs Conversational AI Voice Agents

Scale voice interactions with real-time CRM data access and automated workflow management

Setup time

10-15mins

Difficulty

Intermediate

Category

CRM

Type

API

Let your AI Voice Agents scale customer conversations with Zoho CRM

Transform your voice AI agents into intelligent, data-driven conversation partners that seamlessly integrate with your existing CRM workflows. This integration empowers your agents to instantly access customer context, automatically update records, and manage follow-up tasks—all while maintaining the low-latency, real-time performance your platform demands.

Key capabilities:

  • Real-time data retrieval: Agents instantly access contact history, deal status, and customer context during conversations
  • Automated CRM updates: Conversations automatically generate leads, update records, and create tasks without manual intervention
  • Seamless workflow integration: Plug-and-play setup that works with your existing voice infrastructure
  • Developer-friendly APIs: Full control over agent behavior and CRM interactions through configurable webhooks and tools

What problems it solves:

  • Eliminates manual data entry and CRM updates after customer interactions
  • Provides agents with instant customer context for personalized conversations
  • Scales customer engagement without increasing headcount or operational overhead
  • Ensures consistent data capture across all voice interactions

User experience improvements:

  • Customers receive personalized service from the first interaction
  • Agents can reference past conversations and deal history in real-time
  • Automatic lead qualification and routing based on conversation content
  • Seamless handoffs to human agents with complete conversation context

Features

Integrations features

Empower your voice agents with intelligent CRM connectivity and automated workflow management

Real-Time Contact Recognition

  • Instantly identify callers by phone number or email lookup in Zoho CRM
  • Access complete customer history, including past deals, support tickets, and interactions
  • Personalize conversations from the first moment with contextual greetings and references
  • Handle both new prospects and existing customers with appropriate conversation flows

Automated Lead Creation & Management

  • Automatically capture new leads from voice conversations with zero manual input
  • Extract key information through natural dialogue and populate CRM fields intelligently
  • Update existing contact records with new information gathered during calls
  • Trigger automated follow-up sequences based on conversation outcomes

Dynamic Deal & History Access

  • Retrieve customer's deal pipeline status and purchase history during conversations
  • Reference specific quotes, orders, and account details to address queries contextually
  • Access related records like support cases and past activities to inform agent responses
  • Provide agents with complete 360-degree customer view in real-time

Intelligent Task & Follow-up Automation

  • Automatically create tasks for human agents based on conversation outcomes
  • Schedule follow-up calls, demos, or meetings directly from voice interactions
  • Set reminders and action items with proper lead/contact associations
  • Trigger workflow automations based on conversation intent and customer responses

Comprehensive Call Logging & Analytics

  • Log every interaction as a structured activity in Zoho CRM with detailed metadata
  • Capture conversation summaries, outcomes, and next steps automatically
  • Generate actionable insights from voice interaction patterns and customer feedback
  • Maintain complete audit trail of all customer touchpoints for compliance and analysis

Installation

Installation guides

Get your integration up and running with developer-friendly setup and comprehensive configuration options

Step 1: Zoho CRM API Setup

  1. Navigate to Zoho API Console at api-console.zoho.com
  2. Click Add Client and select Server-based Applications
  3. Enter client details and redirect URL for OAuth
  4. Note your Client ID and Client Secret
  5. Generate authorization code and exchange for access token

Step 2: ElevenLabs OAuth Configuration

  1. Access ElevenLabs console and open your Conversational AI agent
  2. Navigate to Settings > Auth Connection Connections
  3. Create new OAuth connection for Zoho CRM
  4. Enter Client ID, Client Secret, and authorization URLs
  5. Complete OAuth flow to obtain access and refresh tokens

Step 3: Create CRM Management Tools

Search Records Tool

  • Name: search_zoho_records
  • Method: GET
  • URL: https://www.zohoapis.com/crm/v2/{module}/search
  • Select Zoho OAuth connection from Authentication dropdown

Create Record Tool

  • Name: create_zoho_record
  • Method: POST
  • URL: https://www.zohoapis.com/crm/v2/{module}
  • Select Zoho OAuth connection from Authentication dropdown

Update Record Tool

  • Name: update_zoho_record
  • Method: PUT
  • URL: https://www.zohoapis.com/crm/v2/{module}/{id}
  • Select Zoho OAuth connection from Authentication dropdown

Get Record Tool

  • Name: get_zoho_record
  • Method: GET
  • URL: https://www.zohoapis.com/crm/v2/{module}/{id}
  • Select Zoho OAuth connection from Authentication dropdown

Step 4: Agent Prompt Configuration

Add these instructions to your agent's system prompt:

You have access to Zoho CRM for customer management:

  • Use search_zoho_records to find existing contacts or deals
  • Use create_zoho_record when adding new leads or opportunities
  • Use update_zoho_record to modify existing records
  • Use get_zoho_record to retrieve detailed information

When working with Zoho CRM:

  1. Always search for existing records before creating duplicates
  2. Collect all required fields before creating records
  3. Update lead status based on conversation outcomes
  4. Create tasks for follow-up actions

Define data collection flows:

  • Qualification questions for new leads
  • Required fields for different record types
  • Escalation triggers for sales handoff
  • Follow-up scheduling logic

Troubleshooting

Troubleshooting & support

Resolve common integration issues and access comprehensive support resources

Contact support

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