> This is a page from the ElevenLabs documentation. For a complete page index, fetch https://elevenlabs.io/docs/llms.txt. For the full documentation in a single file, fetch https://elevenlabs.io/docs/llms-full.txt.

# Analytics

The **Analytics** page has two views. **Simple** shows what your receptionist did for you. **Advanced** breaks down revenue, calls, services, clients, and staff. Mobile devices show the Simple view.

## Simple view

Choose a time range of **Today**, **7 days** (default), **30 days**, or **90 days**. Each figure is compared with the previous period of the same length.

### Headline figures

| Metric                               | What it measures                                                                           |
| ------------------------------------ | ------------------------------------------------------------------------------------------ |
| **Booked through your receptionist** | Total price of services booked by the receptionist. Services without a price are excluded. |
| **Time saved**                       | Time the receptionist spent handling conversations for you                                 |
| **Booking rate**                     | Share of conversations with at least one booking                                           |
| **AI handled**                       | Share of conversations handled without a transfer to a person                              |

### Outcomes

A breakdown of what conversations resulted in: bookings, orders, new clients, messages left, transfers, unanswered questions, and no further action. One conversation can count toward several outcomes.

### Trends and patterns

* **Outcomes per day or week**
* **Top topics**: the most common caller intents
* **Sentiment**: happy, neutral, or unhappy callers
* **Peak hours**: a heatmap of when conversations happen

> **Note**
>
> The Simple view counts up to the 500 most recent conversations in the selected period. If the
> period has more, figures show a "+" and the earliest days in the trend chart are incomplete.

## Advanced view

The Advanced view has tabs, each with its own filters for channel, service, staff, and location:

| Tab                   | What it shows                                                                           |
| --------------------- | --------------------------------------------------------------------------------------- |
| **Overview**          | Revenue, bookings, new clients, and cancellations, with revenue and bookings by channel |
| **Calls**             | Total calls, average duration, call-to-booking rate, and calls by type                  |
| **Services**          | Top services by bookings and revenue                                                    |
| **Clients**           | Active and new clients, repeat rate, top clients, and acquisition channel               |
| **Conversion**        | Booking, reschedule, and cancellation rates                                             |
| **Staff & Locations** | Revenue and bookings per staff member and location                                      |

Channels are **Agent** (your receptionist), **Website**, and **Manual** (created in the dashboard).

Each tab has its own URL, and you can pin tabs to the sidebar.

## Reading your analytics

### Booking rate

A high booking rate means the receptionist is turning inquiries into appointments. If it is low, consider:

* Adding knowledge so the receptionist answers questions confidently
* Adding availability or services
* Reviewing transcripts and top topics to spot issues

### Revenue

Revenue is calculated from booked services and their prices. It reflects scheduled value, not collected payments.

> **Tip**
>
> Check analytics weekly. A drop in booking rate can mean your availability is too limited or your
> services need updating.

> ElevenLabs provides APIs and SDKs for text to speech, voice cloning, speech to text, sound effects, voice isolator, voice changer, and conversational AI agents. Build voice-enabled applications with lifelike audio generation.