> This is a page from the ElevenLabs documentation. For a complete page index, fetch https://elevenlabs.io/docs/llms.txt. For the full documentation in a single file, fetch https://elevenlabs.io/docs/llms-full.txt.

# Analytics

The analytics dashboard shows business performance metrics and receptionist contribution over time.

## Dashboard metrics

### Key performance indicators

The top of the dashboard shows three headline numbers with week-over-week trends:

| Metric          | What it measures                          |
| --------------- | ----------------------------------------- |
| **Revenue**     | Total revenue from bookings in the period |
| **Bookings**    | Number of appointments booked             |
| **New clients** | First-time customers added                |

Each metric shows a trend arrow and percentage change compared to the previous period.

### Detailed charts

Below the KPIs, the dashboard displays:

| Chart                    | What it shows                                |
| ------------------------ | -------------------------------------------- |
| **Call count**           | Number of inbound calls over time            |
| **Call-to-booking rate** | What percentage of calls result in a booking |
| **Bookings by channel**  | Breakdown: Agent vs Website vs Manual        |
| **Average call length**  | How long calls typically last                |

## Time range

Select different time periods to analyze:

* Last 7 days (default)
* Last 30 days
* Custom date range

## Reading your analytics

### High call-to-booking rate

A high conversion rate (calls to bookings) indicates the receptionist is converting inquiries into appointments. If the rate is low, consider:

* Updating your knowledge base so the receptionist answers questions confidently
* Adding more services or availability
* Reviewing call transcripts to spot issues

### Growing new clients

An upward trend in new clients indicates the receptionist is handling first-time callers and capturing their information.

### Revenue tracking

Revenue is calculated from booked services and their prices. It reflects scheduled value, not collected payments.

Check analytics weekly to spot trends early. A drop in call-to-booking rate might mean your
availability is too limited or your services need updating.